On May 22, 1952, Oklahoma Quality Broadcasting Co. - a locally based company founded by M&D Finance Co. owner Ransom H. Drewry, who co-founded the licensee with a group of shareholders that included J.R. Montgomery (then-president of Lawton's City National Bank), T.R. Warkentin, Robert P. Scott (both of whom were minority partners in locally based S.W. Stationery) and G.G. Downing - submitted When the FCC granted the Drewry-led company the license and permit for channel 7 in December 1952, the organization asked and got permission to assign KSWO-TV (for "Southwest Oklahoma") as the call letters for his television station; the calls were derived from Drewry's Lawton radio station, KSWO-AM, which he launched in 1941. (1380, now KKRX). (Six years later, in 1947, Oklahoma Quality Broadcasting, which ultimately became Drewry Communications, signed on its second radio station, KRHD — called after his initials — in Duncan; the KRHD callsign is currently used by its ABC-affiliated sister station in Bryan-College Station, Texas.)