Mississippi – WLOX

About WLOX

WLOX was the first television station on the Mississippi Gulf Coast, having begun operations September 15, 1962. It was owned by the Love family and their WLOX Broadcasting Company along with WLOX radio (AM 1490, now WANG). The station immediately aligned with ABC, an unusual move at the time for what, then as now, was a very small market. ABC was not nearly on par with CBS and NBC in terms of size and ratings until the 1970s.

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